The Sniff Box – Perfume In Plain English

Ermenegildo Zegna

Javanese Patchouli

Patchouli – a tropical plant in the mint family – has been used as a perfume for centuries. The story goes that it was introduced to the West by Chinese and Indian traders, who used its leaves in bundles of silk as a moth repellent. The perfume oil is extracted from the leaves of several closely related species belonging to the Pogostemon family, which are grown commercially across Asia and West Africa.

For many people the scent remains indelibly associated with the hippy era…

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Would you smear yourself with diluted tar? That’s my first question. My second question: would you pay £150 or more to smear yourself with diluted tar? If your answer to either (or both) of these questions is ‘Not on your nelly’, then it’s possible that Cuir de Russie is not for you. If, on the other hand, you have an adventurous spirit and an interest in history, read on.

Chanel’s Cuir de Russie is widely regarded as one of the most luxurious perfumes you can buy, and there are good reasons for that…

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Guerlain

Habit Rouge

‘Mass luxury’ may be the oxymoron of the moment, but the name of Habit Rouge is a nod back to a time when perfume really was a luxury enjoyed only by the stinking rich (eg the family Guerlain), among whom fox-hunting was a favourite pursuit.

Habit Rouge, in this context, is the French term for what British toffs call (with typical bourgeois-baiting mystification) ‘hunting pinks’, the scarlet riding jackets worn while hunting the fox…

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